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What is the Meta Tags In SEO? – Meta tags are one essential and basic need for SEO. Tags are undoubtedly considered beneficial. If you are a beginner in SEO and recently introduced to this term then you might have come across this question number of times, What Is the Meta Tags in SEO  and Why is it Important for SEO? Meta Tags are not new to the SEO industry. It is one of the most basic and crucial aspects of SEO. 

For a successful on-page SEO right use of Meta Tags are essential. It has been observed that meta tags results increase visibility and traffic. All, the title tags, header tags, meta tags or blog post tags, are equally beneficial for getting the higher ranks on a Search engine. In this post by WebHopers, We will discuss what are Meta Tags & Why they are important for SEO?

Let’s start from the very basic,

What is the meta tags & why is it important for SEO?

What are Meta Tags?

If we go by the definition Meta Tags simply are the snippet that provides the data about the data (Content) of the page. You won’t be able to find meta tags on the page as they are present the page code. Meta tags have a number of elements. These elements important for the specification of page description, keywords, author of the document, last modified, and other metadata. Meta Tags are essential for increasing the organic traffic on the web page.

Meta Tags are essential for increasing the organic traffic on the web page. Though the meta tags are not included in the ranking factors of Google that doesn’t mean they aren’t important. They still play an important role in boosting the SEO results by increasing visibility.

Before moving on to the importance of Meta Tags for SEO. Let’s first understand,

Different Types of Meta Tags Used for (SEO) Search Engine Optimization

Here given below is the list of some very important meta tags that should be present in the every web page. If you want to get the good ranking over search engine that you need to work with these tags. Work on them and get the best results:

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Meta Description

As the searchers search through the search engine they come across one of the pages. From those number of pages, every searcher wants to go on the relevant page. Here Meta Description pays an important role. It provides the brief introduction to the searchers about the page on SERPs. Though it does not have the influence on ranking no one ignores its importance.

Meta Description is of  160 characters. It is limited and works as ad copy to drive traffic. Thus, it is important to have a strong, inclusive and attractive meta description that could catch the attention.

Meta Content Type

To declare the character set of page Meta Content type is important. This tag should be present on every web page. If you do not use this meta tag then the rendering of your page on the browser will definitely be affected. Mentioned below are some examples:

Title tags its Relevance in SEO

This tag specifies the title of the Web Page. It is an HTML tag which is very important from the SEO perspective. Title Tags are important for usability, SEO, and social sharing. They are clickable and present in the form of a link and heading in the SERPs. The title tag needs to be accurate and should perfectly meet the content that is described on the web page. here is one example of title tag:

Example Title

The title tag is limited from 50 to 60 characters. It is extremely important for the SEO. If your site ranks well on search engine then a good title can be the make-or-break factor for the traffic. It is also the first experience for the searcher of your site.

Meta Keyword

The importance of Meta Keyword is an arguable thing between the SEO experts. Meta Keyword is not as much an important ranking factor in SEO as it was before But adds in the rating of Web Page. Try to use the short keyword meta tags or a phrase. It is important to provide searchers with relevant options for what they are looking for.

How View Post Tags Improve SEO

This one extremely important to provide a better user experience on mobile phones. With the increase in the use of mobile phones, it has become necessary to enhance the mobile experience. If you do not have a view post mobile devices will render the page at a typical desktop screen width, scaled to fit the screen. Setting a viewport gives control over the page’s width and scaling on different devices.

Best Ways to use Meta Tags in SEO

The only best way to use meta tags in SEO for the best results is to use them precisely with accuracy. It is better to keep tags short for the SEO as they are more suitable for the search engine. The use of the random keyword in the meta tags will not serve your purpose. The meta tags should be based on the content of the page, they should have the relevancy.

Meta tags works on real-time search, you can miss spelling the meta tags it won’t affect the quality of the content. As most of the people while search some things miss spelling most common words. In recent Google updates, Google has reduced the dependency on the meta tags for search engine ranking but it is still crucial to increase the visibility. The meta tags are an important part of the SEO and need to be applied properly to your web page.

Conclusion

There are a number of Meta Tags used in the Web pages here we have discussed some important one. Meta tags are important for SEO and them your attention. You cannot ignore the use of Meta tags, they definitely add a rating to your web pages. You need to keep one thing very clearly in mind that whatever meta tag you are using they should be relevant to the content present on the webpage.


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