Why do you need to Learn SEO? – SEO, which is an acronym for Search engine optimization, has evolved progressively over the past few years. People come up with the question like ‘why even after having the best website we do not enough inquiries?’ Well, the simple answer for this is SEO. Your website needs to be found, best if it ranks on the first page of search engine. This is what the SEO does and that is why you need to learn SEO.
Today SEO majorly focus on the generating leads by high ranking, driving relevant traffic, enhancing the user experience and increase the presence of brand over the internet. Long gone are the days when spam activities were done to get higher ranking presently there is no other ways for businesses (especially local business) to get good ranking over the internet. Therefore, the earlier you learn SEO the better it is for you. No matter if you are a student, business owner or marketing head of any company, SEO has become a need of the hour for everyone in the digitally connected world.
However, there are still several other reasons revealing that why you need to learn SEO in this age of digitization. Here we have mentioned them all for you:
Exponential Growth of Internet and Online Business In India- Big Reason to learn SEO
More than 340,873,137 people in India use the internet and this is expected to grow more in coming time. India is 2nd largest user of the internet after China. 444 Million population of urban India already has 269 million that 60% usage of the internet. On the other side, in rural India which has the population of 906 million ( 2011 census) has only 163 million (17%) Internet users.
In 2017 with the schemes like digital India, the country is moving towards the digitization rapidly. Almost every big or small business has a presence on the internet. The Internet has become the ultimate place to reach to the people. That is why the competition has also increased with the race of being at the top on search results. To do so SEO (Search Engine Optimization) plays an essential Role.
Increase your Global Reach through learning SEO
If India alone has this much potential for the online business and customers reach then think about how much potential customer the world will have. About 40% of the world’s population is online and uses the internet for day to day purposes. Though SEO large amount of audience can be started.
Since the worlds are developing rapidly and quality of life and life style of people are changing. People will rely more on the internet in coming time and it will make inter an essential platform for the businesses and services to reach their audience.
Learn SEO because Good online presence Build trust among the people for brand or services
The another best reason for learning the SEO is to build the trust about your brand among the people. The site or web page which rank high on a search engine are considered best by the people. The sites which rank high gets the good traffic and generate great leads for the business.
A study was conducted in which it was observed that over 310 million visits to 30 different websites present that the organic search nearly accounts up to the 64% of all referral traffic. Business owners are aware of this thing and thus, getting best SEO services to rank high in the search engine like Google, Yahoo, and Bing.
Customers Shop and Spend Huge Amount of time online
You will be amazed to know that on an average day, nearly 40 million Indian consumers are online. This makes a huge market place for the number of brands, products, and services. Apart from this, there are many info graphics indicates that on an average Indian spends 40-45 hours online every month which simply means the half of every day off and Indian is spent online.
If your website appears on top and provides good user experience then chances are more that customers will click on your product. Amazingly the e-commerce market in India is expected to be over INR 2 Lakh Crores which huge for the developing country. Customers spend a lot online and about 3 out of 5 clicks on the links that are on the top.
Learning SEO Means Great Career opportunities
Since business needs SEO for growth and to reach more audience thus, there is a huge scope for the students and professional with the right skills. If you are recently passed out of the college have plenty of time then learning SEO can be great for you. It will not only add into your skills but could be a great career opportunity for you. According to the LinkedIn, which has become a great site for job search and building professional networks claims that SEO experts are more in demand at present.